Day 1 - 25 June 9.00am WORKSHOP 1: Make your brand simply the best Brought to you by Wilson National, Australia's 1st Carbon Neutral Lender
This workshop demonstrates how you can stand by your brand and capitalise on the customers you already have.
- What is white labelling? - Why white label and how can it benefit your business? - How White labelling can give your business more control. - Introducing your own branded products without taking on additional costs - Standing behind your brand: Safe guarding your brand and adding value to your customers. - Extending white label products beyond home loans. - Capitalising on the customers you already have. - How Wilson National's carbon neutral products can give your brand a competitive edge.
Geoff Wilson, managing director, Wilson National
4.30pm WORKSHOP: Higher housing prices - here to stay? Brought to you by Defence Housing Australia
- Historical comparison of Australian housing prices - Supply factors - Demand factors - Conclusions regarding contributing factors - Investment property costs: DHA versus traditional agency
Chris Richardson, director, Access Economics
Day 2 - 26 June 9.00am WORKSHOP: Home Loan Shelter Appeal Brought to you by MyShare - Making a world of difference
Presenting how your business can prosper by aligning with one of the world's most respected brands. Company image: There are 14,000 brokers out there - how are you standing out? - Point of difference - Profile raising - Brand alignment Law of attraction: Attracting to create sustainability in your business - Attract more clients - Attract referral partners - And even attract brokers
Chris Bockish, managing director, Myshare
4.15pm WORKSHOP: How to make sales...in any 'external conditions' Brought to you by St.George
High-achievers in business always proceed with the belief that competition will be strong and conditions will be weak, and so they learn how to control the flow of leads and convert leads into business. This session is about those lessons, featuring unique strategies, examples and tools to use after the seminar
John Lees, sales and marketing expert, St.George
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